NALA
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NALA is a next-generation art discovery platform that rethinks how art lovers, collectors and interior designers discover and connect with contemporary art. Rather than relying on names, trends, or price signals, NALA operates through visual and conceptual affinity by matching viewers to artworks based on their individual taste.Blending proprietary technology built by our MIT data scientists with art world insight by our professional teams, NALA creates a fluid ecosystem where emerging and established artists are discovered on equal footing. The platform serves collectors, interior designers and art lovers seeking meaningful, resonant works.By democratising the art market, NALA artists are given additional tools to build their collector network and sell their work without being charged commissions.Join the community as an artist, art lover or interior designer
Why join NALA?
NALA is a platform that allows you to discover and collect art from artists around the world.
For Artists
NALA is not a social network. Rather than considering engagement metrics such as likes, followers or post frequency, NALA serves your art to potential collectors based on the probability they become a buyer.
For Art Lover
NALA delivers a first-of-its-kind art discovery experience. Our data science model learns your interests and recommends art by artists you may not have discovered any other way. Avoid market manipulation & make decisions backed by data.
For Interior Designers
NALA streamlines the process by giving you direct access to a global pool of vetted artists and available works. With professional tools designed for your workflow, you can search, curate, and present art selections in minutes - and at artist studio prices - removing costly gatekeepers from the process.
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Platform Benefits
Artists First
Artists are the lifeblood of the art industry. By applying data science to the art industry, our mission is to enable more artists to enter the global market, find new customers & share their creativity with the world.
Smarter Everyday
Similar to art, NALA never stops evolving. As NALA learns about new art, the model becomes more intelligent to better serve all users of the platform.
Millions of Data Points
NALA accomplishes this by combining data science with Artificial Intelligence and decades of hands-on industry experience.
Endless Possibilities
With artists in virtually every corner of the planet, we live in a world of limitless creativity. Let NALA help you find your new favorite artist.
Under the hood
The heart of NALA (Networked Artistic Learning Algorithm) is our recommender engine. NALA sifts through millions of potential matches and returns the optimized pairings of artists to collectors and galleries, streamlining the discovery process.